News Updates

IACMR Teaching and Learning Forum Session #4

Title: The Fun and Function of Teaching
Speaker: Christopher K. Hsee, The University of Chicago
When: 9:00-10:00 am, April. 29, 2022 (Beijing Time, UTC/GMT+08:00)
Where: Zoom
Language: Chinese
Registration link:


There are two common biases in teaching. One is too “academic” (i.e., based too much on theory) and the other is too “anecdotal” (i.e., based too much on stories and cases). In this talk, I will share my experience of how to overcome these biases, and how to make teaching both fun and functional to business students.

Short Bio:

Christopher K. Hsee was born in China, received his PhD in psychology from Yale University, and is now the Theodore O. Yntema Professor of Behavioral Science and Marketing at the University of Chicago Booth School of Business. A world-leading expert on behavioral decision theory, Hsee does research in areas ranging from marketing (consumer behavior), management (organizational behavior) and behavioral economics (behavioral game theory), to social and cognitive psychology, happiness, and cross-cultural research. Hsee’s research is widely recognized and cited, with a Google Scholar citation count of over 22,000 (as of 12/2021). Hsee has received numerous awards and recognitions, including the Distinguished Scientific Contribution Award from the Society for Consumer Psychology, Fellow of the Association for Psychological Science (“for sustained and outstanding distinguished contributions to psychological science”), and the Phoenix Award and the McKinsey Award for Excellent in Teaching from Chicago Booth. Hsee was elected and served as the President of the Society for Judgment and Decision-Making—the primary and largest international society for judgment and decision making.